Summer.fi Earn is the flagship yield product of Summer.fi, the primary interface for the Lazy Summer Protocol. It was designed to reduce friction in the on-chain experience and simplify yield management. The product over passed a milestone of $100M TVL (Total Value Locked) within just three months of launch.
This platform's goal is to streamline the heavy information load and complex yield operations, and to onboard both DeFi conservative users and retail users from Web2.
As the Lead Product Designer on this project, I defined the creative direction and led the product design from start to finish. My role was versatile, and my responsibilities spanned design strategy, UI/UX, and creative aspects. My key contributions included mapping the user journey and user flows, creating high-fidelity mockups, designing the landing page, building scalable design system, collaborating with Product and Engineering teams to develop it, and reviewing the implementation.
Key Contribution
Mapping the user journey and user flows, creating high-fidelity mockups, designing the landing page, building scalable design system, and reviewing the implementation.
Team
Cross-functional partnership between UX Research, Product Manager, and Engineering
